Stricter labelling norms and likely restrictions on the marketing of sugary foods and drinks are likely to dent the demand for sugar.
Aided by cane price populism, the supply of sugar continues to increase. However, the demand for Indian sugar may take a serious hit, going forward. The World Health Organisation (WHO) red flagging junk food and drinks is adding to the moral pressure on the Indian food regulator to bite the bullet on imposing stricter labelling
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